Strategic planning of advertising
To define the strategy, CubeDigital deals with the analysis of:
– the objectives of marketing;
– Objectives of communication;
– the geographical coverage;
– Target of reference;
– Budget for planning purposes.
After having carried out the strategic analysis and the mapping of the media, they come, therefore, characterized the best channels in order to guarantee the maximum result and to reach the audience in target (blog, social, forum, newsletter, DEM, display, sem, programmatic). The team of CubeDigital then proceeds with the distribution of the budget on the selected means also using leading partners in media buying – and controls the effectiveness of the campaign, providing constant monitoring and reporting activities.
Contact us for more information, to request a free consultation or to make an appointment and tell us about your project.